In-Home Sales Tools
Quoting, Educating and Offering the Right Solution In the Home
The best place to close a sale on equipment upgrades, media and new products is in your customer’s home. Aprilaire understands this, and provides a number of tools to help comfort advisors, service techs and installers take advantage of this perfect selling opportunity.
If You Quote It, Sales Will Come: Consumer research shows that at least 30% of customers will purchase comfort accessories if they are quoted. That’s additional revenue from one in three of your service and sales calls just by having comfort accessories listed on your quote form. Many of the most successful contractors are selling comfort accessories over 70% of the time!
Educating the homeowner
All members of your team can take advantage of being face to face with the homeowner and their HVAC system. Comfort Advisors can assess the needs of the home and family. Service techs can assess problems with equipment and which comfort accessories are needed. Installers can provide maintenance tips and service reminders.
Offering the right solution
A few observations and simple questions while you’re in the home can tell you a lot. Does the family have allergy and asthma sufferers or other health issues? Are there concerns about wood floors and furnishings? What current IAQ accessories are in the home, if any? How old are they? Can you recommend an upgrade?
Once you assess each home and family’s conditions you can recommend the right solutions for them.